Behentrimonium Methosulfate(curl defining shampoo): is a conditioning agent. It has nothing to do with sulfates Derived from rapeseed and coconut oils.
Sodium lactate(curl defining shampoo): hydrates and helps to retain moisture, keeping your hair soft and smooth.
Shea butter(curl defining shampoo): deeply moisturizes, strengthens, and protects hair, enhancing manageability and promoting growth.
Hydrolyzed castor oil(curl defining shampoo):enhances moisture retention, boosts elasticity, and adds shine for healthier, more resilient hair.
Oat Protein (Pure Hair Mask): Enhances resilience and reduces breakage for stronger, healthier hair.
Pro Vitamin B5 (Pure Hair Mask): Improves hair strength and adds a smooth, shiny finish.
Shea Butter (Conditioner): Moisturizes and softens, leaving hair manageable and lustrous.
Argan Oil (Conditioner): Adds shine and protects against damage, promoting softness.
Eco Preservative (All Products): Ensures product longevity and safety for regular use.